We already 3 days after the start of the world cup and there is a lot of discussion about the marketing that many of the companies used in order to reach their audience and who managed to create a better hype. One thing is for sure, the Nike Ad “Write the future” stole the hype [...]

Eiffel TowerSome people believe in fate, believe that all things are meant for a reason. They believe things that are happening for them were already decided. Fate they call it. I don’t believe in fate, as I don’t like the thought that someone has pre-written my life. Nevertheless, I can tell you one thing for sure that will happen in the next few years, gambling will legalize in more and more countries.

Just returned from beautiful Berlin where met with different marketing guys from all across Europe exchanging knowledge about our marketing activities. Different opinions were heard and it’s good to know what different people thing regarding online marketing. I think what was more interesting from our side was to see how most of the teams were [...]